If you’ve never been self-employed, you may be nervous about making the leap to franchise ownership. After all, it means […]
Through my own transition from the corporate world to franchising, and through working with other franchise candidates, I’ve learned an […]
The word “unprecedented” shows up a lot in news stories today. Whether because of wars, politics, artificial intelligence, or the […]
I’ve mentioned many times that, before becoming a franchisee, I spent more than 20 years as a corporate executive. By […]
You could call it my incredible shrinking career. Growing up in a family of entrepreneurs, I didn’t like the idea […]
As a marketing executive in the automotive industry, I lived by a simple rule: people buy benefits, not features. They […]
When I first created The Empowered Franchisee, my candidates fit a certain profile. They were all corporate executives in their […]
People often ask me why I chose franchising over traditional entrepreneurship. My top reason: franchising comes with business support. Traditional […]
If you’re like most of the candidates who approach us, you’re ready to quit your day job–or you’re at least […]
I didn’t become an executive franchisee to work another full-time job. By definition, executive franchising isn’t about full-time employment. It’s […]