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If you’ve decided to become an executive franchise owner, I’m sure you want to do everything you can to be […]
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Through my own transition from the corporate world to franchising, and through working with other franchise candidates, I’ve learned an […]
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The word “unprecedented” shows up a lot in news stories today. Whether because of wars, politics, artificial intelligence, or the […]
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I’ve mentioned many times that, before becoming a franchisee, I spent more than 20 years as a corporate executive. By […]
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You could call it my incredible shrinking career. Growing up in a family of entrepreneurs, I didn’t like the idea […]
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As a marketing executive in the automotive industry, I lived by a simple rule: people buy benefits, not features. They […]
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I write often about franchise fit: matching your experience, resources, and goals to the right franchise business. Finding your fit […]
a busy father wearing a suit entertains his school-age daughter at the kitchen island as a mother holds a young child in the background
When I first created The Empowered Franchisee, my candidates fit a certain profile. They were all corporate executives in their […]
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I’ve said it before, and I’ll say it again: franchising truly does have something for everyone. The industry is incredibly […]
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People often ask me why I chose franchising over traditional entrepreneurship. My top reason: franchising comes with business support. Traditional […]
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