The word “unprecedented” shows up a lot in news stories today. Whether because of wars, politics, artificial intelligence, or the […]
I’ve mentioned many times that, before becoming a franchisee, I spent more than 20 years as a corporate executive. By […]
You could call it my incredible shrinking career. Growing up in a family of entrepreneurs, I didn’t like the idea […]
As a marketing executive in the automotive industry, I lived by a simple rule: people buy benefits, not features. They […]
When I first created The Empowered Franchisee, my candidates fit a certain profile. They were all corporate executives in their […]
People often ask me why I chose franchising over traditional entrepreneurship. My top reason: franchising comes with business support. Traditional […]
If you’re like most of the candidates who approach us, you’re ready to quit your day job–or you’re at least […]
I didn’t become an executive franchisee to work another full-time job. By definition, executive franchising isn’t about full-time employment. It’s […]
If you’ve been reading this blog for a while, you may have noticed that we post a lot about executive-model […]
Almost every American has done business with a franchise. On the fast-food front alone, nearly 80 percent of Americans eat […]