If you’re interested in purchasing a franchise, finding your franchise fit is important. Your goals, resources, and skill set are unique. When you find a franchise that fits them, your odds of success increase exponentially. You can go through this process of choosing the right franchise on your own. But there’s a better way to do it: work with a franchise consultant. Franchise consultants, like our team at the Empowered Franchisee, partner with candidates (that’s you!) to point you in the right direction. Here are 10 specific reasons to work with our team.
1. We Speak from Experience
As the successful owners of six salon suite franchises, Lauri and I have firsthand experience with how to manage the transition to franchise-based entrepreneurship. We also know how to choose and set up a franchise so that it will be successful. In other words, you get to learn from our mistakes and reap the benefit of our successes without having to work for them yourself!
2. Our Experience Is Diverse
Lauri and I have different backgrounds, enabling us to connect with a wider range of people. I come from a family of independent entrepreneurs and was a corporate marketing executive for more than 20 years. Lauri was raised in a military family and spent many years as an independent interior designer and the manager of our household. Together, we’ve raised two children and lived all over the world, interacting with a wide variety of people and cultures. So we can relate to all kinds of backgrounds, experiences, and goals.
3. We Start with You
Our process starts with the most important piece of the puzzle: you. The first step in choosing the right franchise is knowing why you want to be a franchisee in the first place. So we help you conduct a thorough self-assessment designed to uncover your most important goals, strengths, and weaknesses. We also help you understand how your existing financial resources and work experience affect your franchise options.
4. We Narrow the Field for You
The franchise industry consists of hundreds of sectors and many thousands of brands. How do you know which ones operate with integrity, are financially stable, and build supportive relationships with their franchisees? You don’t – unless you work with a franchise consultant. At The Empowered Franchisee, we pre-vet franchisors so that you can focus on a trustworthy list of companies that will truly help you achieve your dreams.
5. We Demystify the Process
Choosing a franchise can be a complicated and intimidating process. Our team demystifies it by walking with you every step of the way. In addition to the structured process we follow to help you navigate the franchise world, we’re on call for personalized support. We’ll answer your questions, serve as a sounding board for your thoughts and ideas, and provide unique-to-you advice as you navigate the transition between your current job and franchise ownership. Think of us as your human GPS or expert guide, helping you reach your desired destination.
6. We Coach You for Interviews
Many franchise candidates don’t realize that the “purchasing” process is actually an awarding process. You can’t just pick your franchise, call up the franchisor, and make the purchase. It’s a two-way street: franchisors vet you just as much as you vet them! As franchise owner-consultants who’ve been through the awarding process ourselves, we know what franchisors want in a candidate. We’ll coach you ahead of interviews and site visits, and we’ll help you make sure your paperwork and funding are in order so that nothing gets in the way of making a good impression.
7. We Give You an Advantage over Other Candidates
Franchise companies regularly get more applicants than they have openings, so they turn people away all the time. What’s more, they prefer to award their limited number of open spots to candidates who work with a franchise consultant. They feel this way because they know that we weed out those who aren’t serious or qualified, and that we match people only with the franchises that fit their situations. In addition, the Empowered Franchisee team is part of the FranChoice network, a long-established, well-respected group of consultants with priority access to the best franchisors. So working with us gives you a leg up on the competition.
8. We Stick Around for the Long Haul
At the Empowered Franchisee, building relationships is one of our core values. Lauri and I both have the heart of a mentor. We don’t stop taking your calls or answering your emails once you sign your franchise agreement or even once you open the doors of your business. Whether you just want to share your success, or you need advice or encouragement as you solve an unexpected problem, we want to hear from you as you build your business!
9. We Tell You the Truth
We recognize that franchising isn’t for everyone, and we don’t want to damage our relationships with FranChoice or with franchisors by referring candidates who aren’t a good fit. So we help every candidate do an honest self-assessment and will tell you if we don’t think you’re ready to take the plunge. We’ll also give you honest feedback on whether a franchise you’re interested in is a good match for your skills, goals, and resources. If you’re strongly interested in franchising, but you’re not completely sure it’s right for you, book a call with us anyway. We’ll help you figure it out and won’t string you along.
10. Our Services Are Free
You’ll never pay for our services. Instead, we get paid by the franchisor if and when you sign a franchise agreement. Franchisors, in turn, invest significant up-front and ongoing resources in their franchisees, so they continue to work with us only if we continue to send them candidates who are successful over the long term. This arrangement incentivizes us to equip you for success and match you only with franchisors who are the best fit for your goals, resources, and skills.
Now that you know why you should work with a franchise consultant, are you ready to take the first step toward your future? Book a call with one of us today, and in just 20 minutes, we’ll help you start charting your course to freedom!
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